Are Professional Pictures and Videos for Listings Important? (Part 3)
Today I want to talk about the 3rd showing that is so very important - the physical tour of the home. If the professional photos and videos have done their job then your home made it past the online tour and the drive-by and the buyer is liking it enough to call their agent for a physical tour of th
Are Professional Pictures and Videos for Listings Important? (Part 2)
Today I want to touch on the second of three showings your home needs to be successful with to get to the closing table. The 'second' showing is the drive-by. If a buyer likes your home online they will often do a drive-by before calling their agent to take a look inside. Passing the curb appeal tes
Are Professional Pictures and Videos for Listings Important?
You bet they are! In this strong Seller's Market I see a lot of agents skipping the expense of a professional photographer in lieu of taking pictures with their phones. The rational is, "Why spend the money on a professional when the house will sell the first day anyway?". The problem with that is t
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